Virta Health

Virta Health was an interesting redesign challenge. The Mossio team was tasked with helping the Virta design team think outside the box with a fresh set of eyes. I had 4 days to conceptualize 3 different variations of the Virta Health homepage that would hand off to their internal team to carry through for the rest of the site. There were three different “voices” (while content largely remained the same) they wanted to test which each spoke to different audiences, but aside from that, I had free reign on color palette, style, etc.